You are here:   Home»   sport auto

sport auto

Language German
Copy Price € 4.20
Launched in 1969
Frequency monthly
Sold copies 52.331*
Print run 90.250*
Online edition http://www.sportauto-online.de
Page impressions 3.03 million**
Unique Users 135.000***
* IVW III/2011, ** IVW 10/2011 ***AGOF internet facts 2011-III
Editorial Content
sport auto chooses the toughest racing circuits to push all sporty cars right to the stability limit of their high-perfomance technology. The compelling editorial concept can be best seen in the sport auto Supertest. It takes place where sporty cars belong: on the Nürburgring North Loop and the Hockenheim Ring. It includes lap and sector times, transversal-acceleration data and an aero-dynamics check in the wind tunnel.
Function
Typical sport auto readers are male, individualistic, with a faible for speed and sporty cars. Yet in no way does their world consist exclusively of cars. Extremely perfomance-orientated and enjoying greater than average success in life, their horizon of interests is broadly diverse and they are open to purchasing on impulse.
Ethics of the brand
Readership
Source Allensbacher Markt- und Werbeträgeranalyse 2011
Total readership 525,000
Gender 95 % male, 5 % female
Average age 40.4 years
Average household income € 3,177 per month
Ad Rates
1/1 page full colour € 10.700,- (plus VAT if applicable)
2/1 page full colour spread € 21.200,- (plus VAT if applicable)
Download rate card Germany_sport auto (application/pdf 1.6 MB)
Contacts
Publishing house Motor Presse Stuttgart GmbH & Co. KG, Leuschnerstr. 1, 70174 Stuttgart
National website http://www.mps-anzeigen.de
Editor-in-chief Horst von Saurma-Jeltsch, Phone:+49-711-182 1572
Advertising Director Stefan Granzer, Phone:+49-711-182 1641
Deputy Advertising Director
Product-Manager Mareike Class, Phone:+49-711-182 1605
Internat. Advertising Kirsten Brodersen, Phone:+49 711 182-1398, Fax:+49 711 182-1906
Extras