Language	German
Copy Price	€ 3,70
Launched in	1983
Frequency	monthly
Sold copies	75.078*
Print run	114.711*
Online edition	http://www.promobil.de
Page impressions	1.169.826
Unique Users
*IVW III/2011

Editorial Content

promobil is Germany’s oldest – and by far the most successful – motor-home magazine. For over 25 years the undisputed market leader has dedicated itself consistently to the needs of motor-home enthusiasts. The editorial focus is on vehicle tests and new products, authentic travel reports and extremely useful practical tips. Likewise every issue of promobil offers specific service topics and a wealth of RV site information.

Function

Opinion forming magazine, setting standards within industry. promobil-tests are characterized by great technical expertise and credibility; the new products introduced always represent the latest developments and are often covered exclusively. The mix and variety of topics makes the magazine both an essential buyer

Ethics of the brand

Independent, committed, critical and strictly neutral. With test verdicts critical but based on data that can be subsequently confirmed.

Readership
Source	AWA 2011
Total readership	0.38 mio (title in 6-frequency)
Gender	62 % men / 38 % women
Average age	53 years
Average household income	€ 3.257 per month

Ad Rates
1/1 page full colour	€ 8.455,-
2/1 page full colour spread	€ 16.170,-
Download rate card	Germany_promobil (application/pdf 1.4 MB)

Contacts
Publishing house	Motor Presse Stuttgart GmbH & Co. KG, Leuschnerstr. 1, 70174 Stuttgart
National website	http://www.mps-anzeigen.de
Editor-in-chief	Dominic Vierneisel, Phone:0049 711 182-2477
Advertising Director	Peter Steinbach, Phone:0049/711/182-1996
Deputy Advertising Director
Product-Manager
Internat. Advertising	Kirsten Brodersen, Phone:+49 711 182-1398, Fax:+49 711 182-1906

Extras

promobil

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