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DSV Ski aktiv

Language German
Copy Price Membership-Magazin
Launched in 1977
Frequency 6 times a year
Sold copies 190.768*
Print run 204.053*
Online edition
Page impressions
Unique Users
*IVW I-III/2011
Editorial Content
DSV aktiv keeps its finger on the pulse of the year-round recreational interests of the active winter sports enthusiast. Informative, dependable tests of sports equipment and accessories, such as the only DIN-certified ski test. In addition, experts supply sound fitness and nutrition tips and present the right accessories in summer too – from mountain bikes to pulse monitors to sportswear. Another dimension to the coverage is provided by the fascinating DSV aktiv travel reports which explore the holiday regions of the world – summer and winter.
Function
DSV aktiv informs beginners as well as pros competently about new trends and developments.
Ethics of the brand
DSV aktiv is the magazine of the German Ski Association (Deutscher Ski-Verband) and the Friends of Skiing (Freunde des Skisports).
Readership
Source AWA 2011
Total readership 240.000
Gender 68% male, 32% female
Average age 43,8 years
Average household income € 3.522,- per month
Ad Rates
1/1 page full colour € 14.200,-
2/1 page full colour spread €28.400,-
Download rate card GER_DSV (application/pdf 3.8 MB) http://www.mps-anzeigen.de
Contacts
Publishing house Motor Presse Stuttgart GmbH & Co. KG, Leuschnerstrasse 1, 70174 Stuttgart
National website http://www.mps-anzeigen.de
Editor-in-chief Florian Schmidt, Phone:+49 89 85790-219, Fax:+49 89 85790-229
Advertising Director Bernd Holzhauer, Phone:089 85790-227
Deputy Advertising Director
Product-Manager
Internat. Advertising Kirsten Brodersen, Phone:+49 711 182-1398, Fax:+49 711 182-1906
Extras