Language	German
Copy Price	€ 5.00
Launched in	1988
Frequency	monthly
Sold copies	46.084*
Print run	76.309*
Online edition	http://www.outdoor-magazin.com
Page impressions	11.251.626 (IVW 8/2011, outdoorCHANNEL)
Unique Users	586.000**
* IVW I- III/2011, ** AGOF 2011-5

Editorial Content

outdoor is the leading magazine in Germany for everyone who likes to be active outdoors in nature. Whether for short escapes or major adventure, whether for a small hike or an extended trekking holiday, whether touring on foot or by bicylce - outdoor provides well-researched tips for tours and presents the best locations in the world for hikers, trekking fans, canoers and touring cyclists. In addition outdoor provides information about all the right outdoor equipment.

Function

outdoor is opinion leader and market leader in the segment of outdoor magazines. outdoor accompanies and has a formative influence on the booming area of outdoor and trekking sports.

Ethics of the brand

outdoor stands for competent, objective, contemporary, comprehensive, critical, entertaining and practice-oriented reporting both within the core branch and among readers.

Readership
Source	AWA 2011
Total readership	0,56 Mio.
Gender	59% male, 41% female
Average age	44,3 years
Average household income	€ 3.132,- per month

Ad Rates
1/1 page full colour	€ 5.600,-
2/1 page full colour spread	€ 11.200,-
Download rate card	GER_outdoor (application/pdf 4.3 MB)

Contacts
Publishing house	Motor Presse Stuttgart GmbH & Co KG, Leuschnerstrasse 1, 70174 Stuttgart
National website	http://www.mps-anzeigen.de
Editor-in-chief	Olaf Beck, Phone:+49 7152 941563, Fax:+49 7152 941566
Advertising Director	Sascha Gröschel, Phone:++49 40 853303-86
Deputy Advertising Director	Daniel Hiendlmeier, Phone:0711 182-1545
Product-Manager
Internat. Advertising	Kirsten Brodersen, Phone:+49 711 182-1398, Fax:+49 711 182-1906

Extras

Skitouren Special

Language:	German
Launched in:	as a supplement in 2006
Frequency:	1 time a year
Print run:	supplement in outdoor 12, klettern 2+3 and planet snow 3 + 20.000 Ex. in SKITOUR

TOUREN SPECIAL

Language:	German
Launched in:	2009
Frequency:	2 times a year
Print run:	35.000

outdoor

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