Language	German
Copy Price	pocket format: € 2,50, magazine format: € 3,20
Launched in	2010
Frequency	4 times a year
Sold copies	40.000*
Print run	120.000*
Online edition
Page impressions
Unique Users
*publishers statement

Editorial Content

active life is the magazine for everything that’s fun outdoors. active life appeals to young, active, predominantly female target group. active life readers enjoy sports, but especially sports activities outdoors.

Function

active life is new, active life is unique. active life is trendy. active life knows what modern people want: sports & adventure, fitness & training, fashion & style, nutrition & health, wellness & relaxation.

Ethics of the brand

As a new fresh and unique magazine active life stands for high-quality journalism for all outdoor activities - comprehensive, competent, entertaining as an interesting and fascinating mix of general interest magazin with the authority of our special interest editors.

Readership
Source	Readers´ survey 2010
Total readership
Gender	88% female, 12% male
Average age	35,8 years
Average household income

Ad Rates
1/1 page full colour	€ 7.600,-
2/1 page full colour spread	€ 15.200,-
Download rate card	Germany_active life (application/pdf 4.3 MB)

Contacts
Publishing house	Motor Presse Stuttgart GmbH & Co. KG, Leuschnerstr. 1, 70174 Stuttgart
National website	http://www.mps-anzeigen.de
Editor-in-chief	Olaf Beck, Phone:+49 7152 941563, Fax:+49 7152 941566
Advertising Director	Sascha Gröschel, Phone:++49 40 853303-86
Deputy Advertising Director	Daniel Hiendlmeier, Phone:0711 182-1545
Product-Manager
Internat. Advertising	Kirsten Brodersen, Phone:+49 711 182-1398, Fax:+49 711 182-1906

Extras

active life

More sports magazines in Germany