Specialized publication dedicated to the car enthusiast and the respective market. Critical testing, motor sports, buyers guidance. Every issue is taken as reference for the market.


Numbers and Facts

Language Spanish
Copy Price MXN 40.-
Launched in 1995
Frequency monthly
Sold copies 70.500
Print run 118.000
Online edition
Page impressions 1,000,000
Unique Users 250,000

*Av. print-run 2011; publisher statement


Source EGM, 27 cities, 2011
Total readership 275.703
Gender 92% male, 8% female
Average age 19-34 years
Average household income A/B/C+, C

Ad Rates

1/1 page full colour MXN 124,872,-
2/1 page full colour spread MXN 249,744,-
Download rate card -


Publishing house Editorial Motorpress Televisa S.A. de C.V., Ave. Vasco de Quiroga # 2000, Col. Sta. F
National website
Editor-in-chief Héctor Ocampo Espinoza
Advertising Director Enrique Matarredona, Phone: +52-55-5261 2602
Deputy Advertising Director -
Product-Manager -
Internat. Advertising Kirsten Brodersen, Phone: +49 711 182-1545, Fax: +49 711 182-1906