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AUTOMOVIL PANAMERICANO

Language Spanish
Copy Price MXN 35.-
Launched in 1995
Frequency monthly
Sold copies 68.884*
Print run 125,000*
Online edition http://www.automovilonline.com.mx
Page impressions 2,000,000
Unique Users 175,000
* IVM April-June 2008
Editorial Content
Specialized publication dedicated to the car enthusiast and the respective market. Critical testing, motor sports, buyers guidance. Every issue is taken as reference for the market.
Function
Opinion forming magazine, setting standards within industry.
Ethics of the brand
Critical, valued as the highest technical standard.
Readership
Source Ipsos-Bimsa EGM April-June 2010
Total readership 244.805
Gender 92% male, 8% female
Average age 13-34 years
Average household income MXN 25,000.- - MXN 61,000.- (AB, C+)
Ad Rates
1/1 page full colour MXN average 116.358,-
2/1 page full colour spread MXN average 232.716,-
Download rate card Mexico_AUTOMOVIL PANAMERICANO (application/pdf 79.5 KB)
Contacts
Publishing house Editorial Motorpress Televisa, Ave. Vasco de Quiroga # 2000, Col. Sta. F
National website http://www.editorialtelevisa.com.mx
Editor-in-chief Fernando Carrion, Phone:+52 (55) 52612619
Advertising Director Mayte, Enrique Flores, Matarredona, Phone:+52-55-5261 2727, +52-55-5261 2602
Deputy Advertising Director
Product-Manager
Internat. Advertising Kirsten Brodersen, Phone:+49 711 182-1398, Fax:+49 711 182-1906
Extras
LIBRO 4x4
Language: spanish
Launched in: 1995
Frequency: semiannually
Print run: 25,000*
Sold copies: 14,000*

* publisher's statement
LIBRO DE PRUEBAS
Language: spanish
Launched in: 1996
Frequency: annually
Print run: 35,000*
Sold copies: 20,000*

* publisher's statement
LOS MEJORES AUTOMOVILES DEL MUNDO
Language: spanish
Launched in: 1995
Frequency: annually
Print run: 30,000*
Sold copies: 15,000*

* publisher's statement
AUTOCATALOGO
Language: spanish
Launched in: 1995
Frequency: annually
Print run: 40,000*
Sold copies: 22,000*

* publisher's statement



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