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Autopista

Language Spanish
Copy Price € 2.50
Launched in 1961
Frequency weekly
Sold copies 13.768*
Print run 42.060*
Online edition http://www.autopistaonline.com
Page impressions
Unique Users
* OJD July ´10 - June ´11
Editorial Content
General information about the automobile sector. Product: the latest arrivals exposed at the International Car Shows to the strict analyse of the different models, tests and crash tests. Price guide: The most complete price guide for new and used cars. Sport: all the weekly news of the main sport events.
Function
Leader in the market, with an audience of 209,005 of which 34% come from upper-middle classes. They are enthusiasts in the automobile world and of a high disposable income. Autopista is the reference for experts and readers with a general interest on cars.
Ethics of the brand
Independent, committed, critical and strictly neutral. With test verdicts critical but based on data that can be subsequently confirmed.
Readership
Source EGM 3rd accumulation of data 11 (3/2011)
Total readership 200.976
Gender 89,9 % male, 10,1 % female
Average age 40,2 years
Average household income
Ad Rates
1/1 page full colour € 11,900,00
2/1 page full colour spread € 23,800,00
Download rate card Spain_Autopista (application/pdf 154.7 KB)
Contacts
Publishing house Motorpress Ib
National website http://www.motorpress-iberica.es
Editor-in-chief María Wandosell
Advertising Director Jose Antonio Veguez, Phone:91 347 0100
Deputy Advertising Director
Product-Manager Beatriz Montero, Phone:91 3470100
Internat. Advertising Kirsten Brodersen, Phone:+49 711 182-1398, Fax:+49 711 182-1906
Extras
Autopista Especial Pruebas
Language: spanish
Launched in: 1988
Frequency: annually
Print run: 20.000*
Sold copies: 8.193*

*OJD April 2009-March 2010