More sports magazines in Germany
DSV Ski aktiv (Germany)
Language
German
Copy Price
Membership-Magazin
Launched in
1977
Frequency
6 times a year
Sold copies
187.488*
Print run
201.310*
*IVW IV/2009
Editorial Content
DSV aktiv keeps its finger on the pulse of the year-round recreational interests of the active winter sports enthusiast. Informative, dependable tests of sports equipment and accessories, such as the only DIN-certified ski test. In addition, experts supply sound fitness and nutrition tips and present the right accessories in summer too – from mountain bikes to pulse monitors to sportswear. Another dimension to the coverage is provided by the fascinating DSV aktiv travel reports which explore the holiday regions of the world – summer and winter.
Function
DSV aktiv is an opinion-shaping buyers’ guide and has earned a broad acceptance through its high level of expertise.
Ethics of the brand
DSV aktiv is the magazine of the German Ski Association (Deutscher Ski-Verband) and the Friends of Skiing (Freunde des Skisports).
Readership
Source
AWA 2009
Total readership
270.000
Gender
64% male, 36% female
Average age
48,2 years
Average household income
€ 3.370,-
Ad Rates
1/1 page full colour
€ 13.950,-
2/1 page full colour spread
€ 27.900,-
Download rate card
http://www.mps-anzeigen.de
Download rate card
GER_DSV (4.6 MB)
Contacts
Publishing house
Motor Presse Stuttgart GmbH & Co. KG, Leuschnerstrasse 1, 70174 Stuttgart
National website
http://www.mps-anzeigen.de
Editor-in-Chief
Florian Schmidt ; Phone: +49 89 85790-219 ; Fax: +49 89 85790-229
Advertising Director
Bernd Holzhauer ; Phone: 0711/182-1545
Internat. Advertising
Kirsten Brodersen ; Phone: +49 711 182-1398 ; Fax: +49 711 182-1906

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