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| AUTOPLUS (Mexico) |
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Language
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Spanish |
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Copy Price
|
MXN 20.- |
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Launched in
|
2002 |
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Frequency
|
monthly |
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Sold copies
|
40,100* |
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Print run
|
55,000* |
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Online edition
|
http://www.autoplus.com.mx |
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* Estimated, not received the year 2008 certification
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Editorial Content
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Specialized publication dedicated to those consumers who are in the process of buying a car. Driving tips and habits. New design trends. Testing of new cars. Legal aspects for those who drive.
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Function
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A commercial reference. Focused on the prices and characteristics of new models.
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Ethics of the brand
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Focused on the driver, not necessarily the car.
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Readership
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Source
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TGI Jan-Dec 2008 |
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Total readership
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85,000 |
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Gender
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98% male, 2% female (PEARSON Market Reserach 2003) |
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Average age
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18-35 years |
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Average household income
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MXN 15,000.- - MXN 35,000.- (C+/C Y D+) |
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Ad Rates
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Contacts
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