More car magazines in Portugal
auto hoje (Portugal)
Language
Portuguese
Copy Price
€ 1.70
Launched in
1989
Frequency
weekly
Sold copies
17,426*
Print run
29,500*
Online edition
http://www.autohoje.com
Page Impressions
4,512,615**
Unique Users
667,680**
*APCT - Jan/Oct. '08 ** Netscope February 2009
Editorial Content
A weekly car magazine, written in popular style, concentrating on current reports, new models and car tests. It also presents the new car prices, accompanied by other information of interest to car buyers and coverage of motorsport's main events.
Function
Opinion leader, anticipation of launches, tests of all cars in the market.
Ethics of the brand
Always the first to print the news and novelties, accuracy, leadership, aggressiveness.
Readership
Source
Bareme Imprensa – April to December 2008
Total readership
117,000
Gender
91% male, 9% female
Average age
33 years
Ad Rates
1/1 page full colour
€ 3,700.- (Right)
2/1 page full colour spread
€ 6,750.-
Download rate card
Portugal_auto hoje (17.9 KB)
Contacts
Publishing house
Motorpress Lisboa S.A., Rua Policarpo Anjos 4, 1495-742 Cruz Quebrada
National website
http://www.autohoje.com
Editor-in-Chief
Sandro Mêda ; Phone: +35-121-4154500
Advertising Director
Rita Vidreiro ; Phone: +35-121-4154500
Internat. Advertising
Kirsten Brodersen ; Phone: +49 711 182-1398 ; Fax: +49 711 182-1906
Extras
Auto hoje catálogo
Launched in 1992
Frequency annually
Print run 20,000*
Sold copies 15,010*
* publisher's statement
POR_AutohojeTT
Launched in 2007
Frequency quarterly
Print run 12.000*
Sold copies 7.042*
*APCT - Jan/Oct. 2008

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