More motorcycle magazines in Germany
MOTORRAD (Germany)
Language
German
Copy Price
€ 3,80
Launched in
1903
Frequency
1903
Sold copies
127,004*
Print run
188,632*
Online edition
http://motorradonline.de
Page Impressions
5,84 Mio. (IVW 12/09)
Unique Users
0,24 Mio (AGOF 2009-III)
*IVW I-IV/2009
Editorial Content
Europe's largest motorcycle magazine for all motorcyclists. MOTORRAD contains in-depth testing, up-to-date reporting and infotainment. Lively travel reports, advice and national and international racing action.
Function
The magazine takes an up-to-the-minute, contemorary approach as it portrays and comments on the entire bandwidth of the two-wheeled world. This is supported by critical analyses of the latest motorcycles, manufacturers' secret plans, the latest trends in the powered two-wheeler segment, and competent motorsports coverage.
Ethics of the brand
MOTORRAD has created an exclusive, international, consumer-based opinion barometer that has earned great respect right up to the boardrooms of the motorcycle industry. MOTORRAD is the opinion leader among Germany's motorcycling magazines.
Readership
Source
AWA 2009
Total readership
675,000
Gender
89% male, 11 % female
Average age
41 years
Ad Rates
1/1 page full colour
€ 16,300 plus VAT 19%
2/1 page full colour spread
€ 32,600 plus VAT 19%
Download rate card
Germany_Motorrad (2.9 MB)
Contacts
Publishing house
Motor Presse Stuttgart GmbH & Co.KG, Leuschnerstr. 1, 70174 Stuttgart
National website
http://www.mps-anzeigen.de
Editor-in-Chief
Michael Pfeiffer ; Phone: 0711/182-1606
Advertising Director
Marcus Schardt ; Phone: 0711/182-1253 ; Fax: 0711/182-1646
Internat. Advertising
Kirsten Brodersen ; Phone: +49 711 182-1398 ; Fax: +49 711 182-1906
Extras
MOTORRAD KATALOG
Launched in 1968
Frequency annually
Print run 130,000
MOTORRAD unterwegs
Frequency annually
Print run 55,000
MOTORRAD Gebrauchtkauf
Frequency annually
Print run 60,000
MOTORRAD Test Spezial
Frequency annually
Print run 55,000
MOTORRAD Sportler Spezial
Frequency annually
Print run 50,000
MOTORRAD action team
Launched in annually
Frequency 55,000
roller Katalog
Frequency annually
Print run 50,000

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