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MAXI tuning
AUTOMOVIL PANAMERICANO (Mexico)
Language
 Spanish
Copy Price
 MXN 35.-
Launched in
 1995
Frequency
 monthly
Sold copies
 110,937*
Print run
 125,000*
Online edition
 http://www.automovilonline.com.mx
Page Impressions
 2,000,000
Unique Users
 175,000
* Estimated, not received the year 2008 certification
Editorial Content
Specialized publication dedicated to the car enthusiast and the respective market. Critical testing, motor sports, buyers guidance. Every issue is taken as reference for the market.
Function
Opinion forming magazine, setting standards within industry.
Ethics of the brand
Critical, valued as the highest technical standard.
Readership
Source
 TGI Jan-Dec 2008
Total readership
 575,000
Gender
 92% male, 8% female
Average age
 13-34 years
Average household income
 MXN 25,000.- - MXN 61,000.- (AB, C+)
Ad Rates
1/1 page full colour
 MXN 103,200
2/1 page full colour spread
 MXN 206,400
Download rate card
 Mexico_AUTOMOVIL PANAMERICANO (25.8 KB)
Contacts
Publishing house
 Editorial Motorpress Televisa, Ave. Vasco de Quiroga # 2000, Col. Sta. Fé, 01210 México D.F.
National website
 http://www.editorialtelevisa.com.mx
Editor-in-Chief
 Fernando Carrion ; Phone: +52 (55) 52612619
Advertising Director
 Enrique Matarredona ; Phone: +52-55-5261 2602
Mayte Flores ; Phone: +52-55-5261 2727
Internat. Advertising
 Kirsten Brodersen ; Phone: +49 711 182-1398 ; Fax: +49 711 182-1906
Extras
AUTOCATALOGO
Launched in 1995
Frequency annually
Print run 40,000*
Sold copies 22,000*
* publisher's statement
LOS MEJORES AUTOMOVILES DEL MUNDO
Launched in 1995
Frequency annually
Print run 30,000*
Sold copies 15,000*
* publisher's statement
LIBRO DE PRUEBAS
Launched in 1996
Frequency annually
Print run 35,000*
Sold copies 20,000*
* publisher's statement
LIBRO 4x4
Launched in 1995
Frequency semiannually
Print run 25,000*
Sold copies 14,000*
* publisher's statement

MASTHEAD