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sport auto (Germany) |
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Language
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German |
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Copy Price
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€ 3.90 |
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Launched in
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1969 |
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Frequency
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monthly |
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Sold copies
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56.946* |
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Print run
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90.651* |
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Online edition
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http://www.sportauto-online.de |
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Page Impressions
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1,2 Mio.** |
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Unique Users
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56,000** |
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* IVW III/2009 **AGOF internet facts 2009-III
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Editorial Content
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sport auto chooses the toughest racing circuits to push all sporty cars right to the stability limit of their high-perfomance technology. The compelling editorial concept can be best seen in the sport auto Supertest. It takes place where sporty cars belong: on the Nürburgring North Loop and and the Hockenheim Ring. It includes lap and sector times, transversal-acceleration data and an aero-dynamics check in the wind tunnel.The goal of sport auto is to answer the alldecisive question: Is it truly a sporty car? Or is it just an "wannabe"? This is supplemented by in-depth reports of new vehicle concepts as well as competent and solidly researched motor-racing analyses and background coverage. This is a magazine in which fascinating automobiles can be emotionally experienced month by month.
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Function
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Typical sport auto readers are male, individualistic, with a foible for speed and sporty cars. Yet in no way does their world consist exclusively of cars. Extremely perfomance-orientated and enjoying greater than average success in life, their horizon of interests is broadly diverse and they are open to purchasing on impulse.
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Readership
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Source
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Allensbacher Werbeträgeranalyse 2009 |
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Total readership
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410,000 |
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Gender
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90 % male, 10 % female |
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Average age
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37.8 years |
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Average household income
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€ 2,898.- per month |
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Ad Rates
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1/1 page full colour
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€ 10,200.- (plus VAT if applicable) |
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2/1 page full colour spread
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€ 20,200.- (plus VAT if applicable) |
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Download rate card
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Germany_sport auto (1.0 MB) |
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Contacts
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